Date: 2010-09-27 07:01 am (UTC)
Another is that everyone is saying that Arashi is overexposed but they are only overexposed to US. We are the ones that sit there and watch their shows constantly and listen to their music everyday, not all of Japan does this. Even their Japanese fans listen to other groups and have other interests so it does not seem that they are overexposed to them.

Just my two-cents as someone who's living in Japan: I think Arashi is rather overexposed in Japan, compared to other artistes. You're almost guaranteed to see an Arashi member in a CM/drama/variety show no matter when you switch on the TV. Even if they don't actually appear on screen, someone will mention them in passing on a variety show.

You'll also see Arashi billboards in every part of Japan, like the Kirin beer ads, Wii party, or Sho's Mitsuya Cider Ad. Aiba's curry poster and Nino's Okoge Soup poster is in my rural city supermarket. And of course, every AU shop also has Arashi in front of their store.

As a J-entertainment fan in general, I pay attention to other actors/artistes as well, and honestly, very few of them even come close to the amount of exposure Arashi has. Possibly the only group that rivals this amount of exposure in Japan is SMAP. I've also had students who are non-Arashi fans tell me that "Arashi is everywhere".

Of course, the fact that some fans are unhappy with this overexposure is another issue altogether lol.
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